BRAND SERVICES

Timeless, meaningful brand identities that feel true to you. Thoughtfully crafted to connect.

Where your story comes to life

Your brand has a story worth telling, and I’m here to help you tell it beautifully. Whether you’re launching something new or refreshing an existing visual identity, I work with small businesses to create consistent, thoughtful design across brand, web, print and digital. My approach is clean, refined and detail-driven, creating brands that feel considered, intentional and built to last.

Brand design

Whether you’re looking for a minimal logo or a fully cohesive brand identity, Considered Creative Co. is here to support you as your business grows. Taking the time to understand your unique story ensures every detail – from typography and colour palettes to bespoke illustrations and patterns – is carefully crafted to create a cohesive, enduring brand.

INCLUDED:

  • Bespoke illustrations
  • Brand guidelines
  • Social media design
  • Marketing materials
  • Stationary
  • Brand strategy
  • Logo design
  • Typography
  • Colour palette
  • Graphics/patterns

TIMELINE: 4-8 WEEKS


Website design

Showcase your business with a website that’s simple, impactful and easy to navigate. A thoughtful approach ensures clear navigation and purposeful call-to-actions that guide visitors effortlessly through the site. Whether built on Squarespace or Shopify, each custom website is designed to highlight your expertise and connect you with your dream clients.

INCLUDED:

  • Social media integration
  • Mobile & desktop optimisation
  • Basic SEO
  • Domain transfer
  • Email newsletters
  • Website creative direction
  • Wireframes
  • Custom Squarespace design or Shopify design
  • Coming soon page

TIMELINE: 4-8 WEEKS


Print & digital design

For a strong and cohesive brand presence, I’d love to help you create the marketing materials you need to enhance your clients’ experiences. Whether for print or digital – from business cards and thank you cards to menus, brochures, media kits, label design, editorial design and social media graphics – each piece is thoughtfully designed to deliver your unique message clearly and consistently across every touchpoint.

EXAMPLES:

  • Business card
  • Thank you card
  • Leaflet
  • Brochure
  • Menu
  • Price list
  • Email newsletter
  • Social media templates
  • Website ads and banners
  • Stationary
  • Media kit

Editorial design

Whether you're starting a new publication or refreshing an existing one, I’m passionate about designing engaging, visually appealing publications that connect with your audience. With an extensive background in magazine publishing, creativity and strategy come together to showcase your brand and engage your target reader. Let’s create something special together…

EXAMPLES:

  • Print magazines
  • Digital magazines
  • Brandzines
  • Bookazines
  • Supplements
  • Books
  • Magalogs 
  • Brochures
  • Newsletters
  • Leaflets

Monthly retainer

New for 2026, I now offer ongoing design support to help keep your brand identity consistent, polished and impactful on a monthly basis. Dedicated (and flexible) time in my calendar is allocated to ensure your brand continues to evolve with high-quality, consistent visuals. Working across every touchpoint, I refine, refresh and maintain your identity for a cohesive presence that aligns with your brand’s vision. Whether it’s a small update or a more time-intensive project, I’m here to free up your time and headspace so you can focus on other areas of your business.

  • Perfect for those little jobs you just can’t seem to fit into your day. Maybe it’s updates that need to be made to existing designs, small adjustments to your brand elements or minor edits to website banners.

  • This is perfect for slightly more involved designs, for example; creating a monthly newsletter, implementing updates, creating new sections for your website or creating new marketing material (such as print and digital adverts).

  • This is best for more complex or ongoing projects, such as implementing your brand guidelines across multiple touch points, creating media packs, brochures, or new marketing material, such as custom concepts for seasonal promotions.

CONSIDERED’S PROCESS

Discovery

After an initial informal chat to understand where your brand is now and where you want it to go, you’ll receive a brand questionnaire that uncovers the heart of your story. I then create a brand moodboard to make sure we’re creatively aligned and moving in the right direction.

Craft

At this point, things may go a little quiet – but it’s all part of the magic. With your questionnaire and moodboard in hand, I start shaping ideas, giving this stage room to breathe, letting concepts surface and ensuring every angle is thoughtfully considered.

Refine

With three complimentary rounds of amends included in every project, you’ll have plenty of time to consider your new concepts before sharing feedback. This is where careful collaboration comes into play, refining every detail toward the perfect final result.

Empower

Your new design assets are delivered via a download link, along with brand guidelines and supporting notes (if they’re part of your project). Then it’s time to share your exciting new designs with the world! And of course, I’m here for any ongoing support you might need.

Collaborations

There is also the option to collaborate with Considered Creative Co.’s network of skilled copywriters, photographers and stylists, who can craft a cohesive tone of voice and create engaging imagery to further showcase your business.